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What Do Animal Crackers and Mainframe Computers Have in Common? When the board of IBM needed someone to turn around the faltering technology giant, they called in Lou Gerstner, whose history at American Express and RJR Nabisco certainly didn't place him at the forefront of high technology.

Why is it that top business leaders can move from one company to the next - even one industry to the next and still maintain their high level of performance? Lou Gerstner, Terry Semel, Robert Eckert, and Meg Whitman are extraordinary examples of executives who have used these abilities to help them succeed in different companies - and different industries.

The skills you need to truly stand out from the crowd, the ones that make you a Rising Star, are rarely taught, yet they are what separat....

When you master the critical business skills and strategies contained in this manual, you empower yourself to get results wherever you are.

While many questioned his lack of industry experience and doubted his ability to save the company, Gerstner used his abilities to influence people and get things done to not only end the rapid decline of IBM, but bring it back to its former glory.

skills that will allow you to shine in any company - and in any industry.

Regardless what happens to your company, your industry or the overall economy, you'll have the satisfaction of knowing that you have mastered critical and portable skills.

They're technical skills - the skills you need when you're first starting out.

Order Now Don't Stop Short of Your Goal The interesting thing about success in business is that the skills you learn in college and business school are the skills you need for competent, or average, performance.

It's like having an insurance policy.

These skills brought him success in financial services, in food products, and in high-technology.

The most effective executives know how to get things done.